On Page Optimization
On page optimization is the process by which various tags on an individual page are organized so that the web page can be read by the search engines for specific keywords or keyword phrases. After On Page Optimization Search Engine robot can read the pages faster and in easy way.
On page optimization includes Selecting right domain name, Generation of Title tags, Generation of Optimized Meta Tags, Hyperlink optimization, Heading Tags Optimization, Robots.txt creation, Internal linking, Images Optimization etc.
Search Engine robot give more important to H1, H2 and H3 tags on the page. So for each page Sterling will create suitable title as per the page which can be keyword or keyword phrase.
Sterling Softwares will also take care about the site structure. The site structure will dictate how the spiders read the site, what information they gather, what content holds the most weight, how much useless code they must weed through and more. Sterling makes pages short in size. We Place most important keywords and phrases in title, heading and strong tags.
While On Page Optimization job Sterling take care about the below main topics: